ATLANTA, Ga. — Adhering to a vote by the AAHOA Board of Directors, Laura Lee Blake, Esq., will be the new president and CEO of AAHOA, the nation’s major hotel house owners affiliation, helpful May well 16, 2022. Blake will realize success Ken Greene, who served in the job for a shorter time in 2021 and element of 2022. Blake has been an legal professional for a lot more than 25 years and most a short while ago was a spouse with Connor, Fletcher, and Hedenkamp LLP in Irvine, California. She delivers decades of experience in the fields of regulation, authorities, business, and academia to AAHOA.
Blake is not a newcomer to the organization—she beforehand worked for AAHOA for nearly 10 yrs, from 2005 to 2014, and states it was a single of the highlights of her career. “I was routinely inspired by the perform ethic and business acumen of AAHOA users, and I was surrounded by various committed Board users, government employees, and staff members—many of whom are nonetheless my mates right now,” incoming President and CEO Laura Lee Blake explained. “AAHOA members embody the American aspiration. They exhibit how achievements is possible with tricky work and an chance to improve and expand their enterprises beneath our free company procedure. There is just no position like AAHOA to make a true variation for our members, lodge proprietors, and the business at big.”
During her time with AAHOA, Blake advocated on members’ behalf, worked with officers at the Federal, State, and local stages to go rules and polices that would shield the interests of hoteliers and modest organization owners, promoted good franchising, hosted franchise legislation academic periods, spoke to users about their authorized rights, and far more.
“Of program, I was under no circumstances alone in these endeavors, considering that there were a great number of Board associates, the AAHOA president and govt staff, and committed volunteers who supported the operate,” Blake said, “But in the close, we attained major matters, and it was a great 10 a long time operating with AAHOA.”
As the incoming president and CEO of AAHOA, Blake has the vision to carry on to construct on the power and unity of AAHOA members. “With the resurgence of fascination in AAHOA’s 12 Points of Reasonable Franchising and the future of franchising in basic, this is a great chance to return to AAHOA and open the dialogue with the primary franchisors for the reward of our members, the makes, and all of the franchise techniques,” Blake claimed. “It’s a excellent time to follow the direct of our users in developing and expanding on the impact of this great association to have a lasting effects for yrs to come.”
Blake provides that coming out of the COVID-19 pandemic, reconfiguring the operational structure of AAHOA to make certain performance and most effects will be important. “As I move into this new part, my speedy undertaking will be to support direct AAHOA as it relaunches its operational mission and moves forward to attain its objectives, with guidance and strategic way from the AAHOA Board of Administrators,” spelled out Blake. “From rebuilding the AAHOA workforce and refocusing our tactical priorities to making ready for an amazing Regional season and continuing AAHOA’s endeavours about fair franchising, I’m ready to hit the floor operating and just cannot think of everywhere else I’d somewhat be.”
More than the decades as an attorney, Blake usually fashioned sturdy, lasting relationships with her consumers since she believed in their will cause and preferred to do her very best to convey them productive outcomes. Representatives from the AAHOA Board of Administrators say they are confident Blake will consider this same technique and implement it to the AAHOA associates as she ways into her new job.
“We are so enthusiastic to have Laura Lee back as element of the AAHOA relatives,” claimed AAHOA Chairman Neal Patel. “Whether it’s assessing the franchisor-franchisee romance to figure out how ideal to make improvements to the ROI so it is far more engaging for our users, to marketing honest franchising that will benefit equally sides, or internet hosting franchise law instructional classes, her in-depth awareness, practical experience, and advocacy perform are just what this organization needs to consider our franchising advocacy attempts to the future level. Moreover, she will be helping with prioritizing approaches for legislative advocacy and developing alliances with those who fully grasp and aid the vacation field. This is a vital time for AAHOA, and Laura Lee will perform a vital position in finding the occupation finished.”
“I’m enthusiastic to be AAHOA’s following president and CEO, grateful for the Board’s help and religion in me, and deeply committed to serving this excellent business,” Blake mentioned. “With its additional than 20,000 associates who have 60 % of all hotels in the U.S., I am really honored to have a part in strengthening the situation of AAHOA to provide as the just one and only voice and foremost advocate for America’s lodge proprietors.”
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